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Convert This Year’s Experiences To Next Year’s Gains


Attract the Right Job Or Clientele: Most people say they want to convert this year’s experiences to next year’s gains, but only a small percentage do. The main reason is the lack of motivation to try, learn, and repeat. Not every day is stellar, and some are downright bleak. How we handle each poor experience is the differentiator for securing more business wins. What if executives were to review not only business wins and losses, but also convey the value their partners and employees bring to the table? Entrepreneurs will do well to monitor the extra benefits they bring to their clientele versus those of their competitors. Likewise, sales representatives should reflect upon the value they b...
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Do You Model What You Preach?


  Attract the Right Job Or Clientele: The way for you to become an influencer and well-known is to model what you preach. In business terms, we are first to become familiar with our personal brand. Next, we are to align our branding effort reflecting who we are. Claims by businesses of doing their best by their clientele, has us sometimes asking, do you model what you preach? Occasionally poor judgment plays into the outcome, and at other times, a lack of ethics is evident. One Tweet and one recent experience both demonstrate others not living up to what they preach. Many more similar stories come to mind. Be at peace with your why do I do what I do? My Story:   Food for Thought Companies an...
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Are You Willing To Push Beyond Common Sense?


Attract The Right Job Or Clientele: A visit to the Spy Museum in D.C. prompts today’s question, are you willing to push beyond common sense? The exhibits are state of the art to include video, interactive games, and visuals for engaging the broadest possible audience. The displays also provide historical facts about how brave souls helped to combat evil. Most surprising are the famous individuals who were undercover spies. Some of their videos and stories are on display.     A Google search provides the surprising article, “13 Famous People Who Were Actually Spies, And They Were Good At It.”  In addition to providing much to think about, visitors to the Spy Museum will leave with new perspec...
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How Do You Build Positive Working Relationships with Employees?


Attract the Right Job Or Clientele: Note: Diane DeMott Painter, Ph.D, provides today’s Guest Blog.        Diane Painter is a retired special education teacher and former co-owner of an event rental business. She teaches part-time at Shenandoah University training teachers. She also volunteers her time as the Educational Liaison for Makersmiths, Inc., a non-profit community maker space organization with locations in Leesburg and Purcellville, VA. Contact: This email address is being protected from spambots. You need JavaScript enabled to view it. _____________________ Build Positive Working Relationships My husband and I are retired now, but we used to own an event rental business. He was known for saying to our employees, “Remember this when you meet yo...
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Do You Have These Three Success Habits?

Success Business Books by Elinor
Attract The Right Job Or Clientele: While in conversation with a four-year-old, I was reminded of three success habits salespeople use to their benefit. The same may apply to an everyday conversation as well as businesses of all types. Also, speaking seriously with a four-year-old reinforces the fact that diversity counts on multiple levels. No matter the age, the country one is from, or gender, we can each contribute ideas that enhance our agenda for moving forward. Diversity includes varying opinions and ideas from all cultures and age groups. My Story The four-year-old asked me why our skin appears so differently. Several differences were pointed out to me. I answered that change takes pl...
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8 Effective Writing Styles for Promotional Text Messages


Attract the Right Job Or Clientele: Note: Saten Aghajanyan, Digital Marketer, provides today’s Guest Blog.           Saten has been working at Dexatel OU as a sales manager for over a year. She is now a part of the newly-formed marketing team representing their recently-launched product, SendSMS , which provides wholesale SMS services. Currently, she works to help develop the brand name and offers extensive information about mobile marketing, especially SMS marketing. _______ 8 Effective Writing Styles for Promotional Text Messages Creating a strong and sound promotional message requires more effort than it looks. Even for professional text message marketers, the ones that grew up with a pho...
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Are You Building A Unique Brand?


Attract The Right Job Or Clientele: The art of building a unique brand applies to all businesses and individuals, too. The standalone knowledge of sales is not enough for remaining in business. Our uniqueness is to be on display every way possible. The purpose is the reason why we are in business and how we help our clientele. It also differentiates us from everyone else in the crowded arena. “Multiple disciplines are to feed into one another for efficiency and effectiveness. My Story We grabbed the opportunity to witness the World Series celebration in honor of the Washington Nationals held in D.C. Knowing many thousands of people would be cheering them on; we took public transportation. As...
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Are You Assuming Or Replicating What Works?


Attract the Right Job Or Clientele: NOTE:  Today’s Guest Blog is, “Are you assuming or replicating what works?”            Proved by Vlad Voskresensky, CEO and Co-Founder at RevenueGrid.    ____________ Let’s say your sales reps are doing all the right things but still falling behind on quota. You might be wondering, “Are they following up? Are they calling too much? Are they scheduling enough meetings?” And perhaps most importantly, “Will we meet this month’s quota?” Sales reps are often in a selling mode without a clear understanding of what works. So, when they run across something that does, managers are not able to effectively capitalize on that newfound discovery. The dilemma occurs be...
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Do You Realize Hesitation Can Ruin Opportunity?


Attract the Right Job Or Clientele: On occasion, it is smart to take a calculated risk because hesitation can ruin opportunity. The calculation is in the intuitive feel that the idea will work out well. However, nothing is guaranteed, and this is where we find the risk. “A full pipeline of opportunity minimizes potential loss. My Story As I sat down at a social gathering, two friends asked about two different opportunities that previously excited me. Typically, I never share anything until it is official, but on occasion, I will share it with friends. With the spotlight on me, I shared the reasons for not moving forward. Instead of coming across as the victim, I took a different stance. I ex...
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Are You Comfortable With Negotiation?


Attract the Right Job Or Clientele: A recent community meeting raises the question, are you comfortable with negotiation? Board Members were screaming at one another instead of working together to solve a problem.  The goal of a unanimous decision was not a priority. Instead, self-importance overtook common sense. My Story It was astonishing to hear what took place while I was gone. My response was, the people in charge need negotiation training.  The response to my statement was equally bad. “No one knows anything about negotiating, nor do we care.” Two items were very wrong with this remark.  First, it indicates no one wants to take action to learn. Second, the blanket statement is meant t...
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Are You Ready To Update Your Perspective?


Attract The Right Job Or Clientele: The question, are you ready to update your perspective, came to mind after attending an event and sharing the picture below. The first immediate response to my photo was, the area sure didn’t look like that when I was growing up! Being witness to change in business practices, city growth, and online platforms emphasize the need to be ready to update our unique perspectives. Updating our perspective provides insight for updating negotiation tactics. My Story It was a privilege to be attending the automotive F&I Roundtable event last week. Up until I met the people associated with the event, I held a negative view of the industry for many years. The event ha...
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Are You On Target For This Year’s Finish Line?


Attract The Right Job Or Clientele: No doubt your manager is asking, ‘are you on target for this year’s finish line?’ We sometimes feel like we are competing in the Olympics with a laser focus on the end goal. Stress builds due to all of the pieces needing to come together as one. Make your end-goal the primary focus.  Leave the noise behind. My Story Often, the more significant sales do not finalize until near the end of the year. Bureaucracy requires multiple departmental meetings and verification of budgets to conclude business. The red tape makes it a necessity to have a variety of companies in the sales pipeline.   How Do We Remain On Target for This Year’s Finish Line and Leave the Noi...
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How to Create A Landing Page that Converts Leads to Loyal Customers

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Attract the Right Job Or Clientele: Note: Elaine Bennett, Digital Marketing Specialist, provides today’s Blog. Bennett focuses on helping startups and small businesses grow. She is a regular contributor to Bizzmark Blog . Bennett also writes hands-on articles about business and marketing, with the focus of helping entrepreneurs on their business journey. ________ A Landing Page that Converts Leads to Loyal Customers         Source: Pixabay If you’re running a business in today’s crowded global marketplace, you know how hard it is to stand out from the competition. Customers have many different choices. Therefore, you have to use every tool in your arsenal to impress them and earn their loyal...
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Do You Focus On Your Prospect?


Attract The Right Job Or Clientele: The differentiator for losing or winning a sale is whether you focus on your prospect. Unless the prospective client needs what you are selling and sees the value, the potential purchase will be lost. Losses are more prevalent when salespeople come across with arrogance and ignore what potential clients have to say.  Remember to focus on your prospect. My Story It’s difficult to imagine a more stressful job than starting as a salesperson. All new positions require a vast amount of learning. But sales requires we review all of our behaviors in terms of how they come across to our clientele. The extra step is due to all the lost sales that even the top produ...
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Are You Frustrated By The Ferris Wheel Syndrome?


Enjoying the National Harbor, MD, I began to compare what the sales cycle and Ferris Wheel have in common. While the idea may sound ridiculous, they both have their ups and downs. In either case, our anticipation of the highs and how we deal with the lows are quite similar.  My Story It was my very first sale that had me excited and on a high. The anticipation of finally securing a sale, and delivering the good news to the office was exhilarating. It was as if I were on top of the Ferris Wheel. The high only lasted a short while. A newbie to the sales world, I realized the need to start over again from the bottom. The exhilarating high is only a tiny percentage of the entire sales cycle from...
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What Does No Mean To You?


Attract the Right Job Or Clientele: You may be startled by the question, ‘what does no mean to you?’ New salespeople are quickly frustrated.  They don’t realize that ‘no’ is usually the conversation starter. A few questions will provide the underlying thought and the exact meaning. Experienced salespeople smile when they reminisce about how they moved past the answer of ‘no!’ For entertainment, ask senior salespeople to share their favorite stories of how they overcame ‘no.’  And then ask them, ‘what does no mean to you?’ My Story Before I entered the sales profession, I admired story-telling ability of salespeople in our social circle. At times, I would double over with laughter.  I wondere...
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Are You Missing This Team Advantage?


Attract the Right Job Or Clientele: My game participation with men and women raises the question, are you missing this team advantage? The two genders tend to approach games and life quite differently. Learning from one another can improve business development processes and increase sales. It is puzzling as to why the treatment of women is still below par in the sales environment. They are equally responsible for bringing in business, so why aren’t they treated as equals?  Ask yourself, are you missing this team advantage? My Story Sales training teaches us to keep an eye on our competition. We are to focus on the similarities and differences between our offerings and the delivery style. The...
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Are You Overlooking Essential Steps For Success?


How to Attract the Right Job Or Clientele: Business-oriented, I found myself in complete surprise to realize the sports team is overlooking essential steps for success. The score throughout the game indicates something is amiss. Moreover, it was evident the televised game was missing the typical crowd. Business development resembles the development of sports teams. I asked others what they believe to be the problem. Their answers confirm that entrepreneurs and executives can learn from the lessons the team is now facing. My Story: Overlooking Essential Steps for Success in Three Parts. #1 Safety vs. Injury Corporations face scrutiny regarding the safety of their employees. Any violation face...
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Are You Continually Repairing Issues?


Attract the Right Job Or Clientele: It never ceases to surprise me when individuals and companies are continually repairing issues. Nothing hurts the bottom-line more than repeating the same steps over and over again without seeing improvement. The situation applies to both social and business processes. My Story In the business frame of mind, the better solutions cost more money, and budgeting is a requirement. However, when one implements a cheaper solution, usually the fix needs to repeat multiple times without an end in sight. Given the valuable time wasted, the more expensive solution often turns out to be more cost-effective. Three examples that require continually repairing issues: 1....
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Do You Use These Three Steps To Reach Success?


How to Attract the Right Job or Clientele: When we set out to attempt something new, we often need to remind ourselves of the three steps to reach success. An initial poor performance can promote doubt in our minds. We begin to wonder if we have the talent to succeed. Next, we question why we are even trying. And very quickly, the idea of quitting follows. But deep down we wonder, are we missing steps to reach success? How do we rescue ourselves and continue pursuing what we desire? Read on to discover the three steps to reach success. My Story As I was playing indoor basketball with my grandson, he was surprised to see me making most of the shots. He asked how I got to be so good. His quest...
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