Welcome to wwwblogs. Today’s subject will be cover art. Please bear in mind that this is my opinion about cover art, and yes I do have experience making cover art that has been well received.
First of all, cover art is an invitation to a reader. It’s sole purpose is to attract attention to the book. For that purpose, you need a cover that conveys the theme of the book. The picture should be strong but not distracting. What lies behind the cover art should be immediately evident.
The second most important component of the cover art is the overall appeal. It must be memorable but not shocking. Your cover must stand out amongst the many other covers in your genre, so the reader isn’t looking at the same thing they’ve viewed many times.
Third, the lettering and placement of your cover needs to be well placed and not detract from the image. This is where many authors end up disappointing their readers. Far too many covers have more than the title and author’s name on them. Some add a tagline, but make it much longer than the five to six words that is the norm. The lettering will be large and distracting rather than informative. The lovely image you selected will be hidden behind all the information the author wants conveyed on the cover, which actually belongs either in the blurb or inside the book.
Finally, your cover must appeal to your readers. All the basic elements should combine to create a cover that is an invite to open the book but the cover should never overwhelm the story. Too much of an expectation with cover art often leads to disappointment if the reader doesn’t like the story.
All of this must be done with stock photos, as these are the norm in the electronic age of publishing. Publishers no longer hire an individual to paint a picture and then have it photographed. There isn’t a model or two hired for an extensive photo session to create your cover art. These are far too expensive in a time when thousands of books are released daily. If your book doesn’t sell well, there is a financial loss if thousands of dollars were spent creating your cover. Remember that when you believe your publisher will be spending many dollars and hours creating the cover art you have decided must absolutely must be done for you.
About the K.C. Sprayberry
Born and raised in Southern California’s Los Angeles basin, K.C. Sprayberry spent years traveling the United States and Europe while in the Air Force before settling in northwest Georgia. A new empty nester with her husband of more than twenty years, she spends her days figuring out new ways to torment her characters and coming up with innovative tales from the South and beyond.
She’s a multi-genre author who comes up with ideas from the strangest sources. Those who know her best will tell you that nothing is safe or sacred when she is observing real life. In fact, she considers any situation she witnesses as fair game when plotting a new story.
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